8:30 AM
Are you one of the many who may be tempted by advertisements for diet
pills and other weight loss products promising easy, quick ways to lose
weight? Were you aware that a simple 30 minute infomercial can cost
anywhere from $80,000 to 120,000 dollars to make. Pretty crazy don't
you think? Yet time and time again you see countless weight loss
infomercials selling product after product.
Fad Diets and many
diet pills are pitched by persistent advertising and many people,
possibly even you will join the parade of followers. Yet 95% of the
time, these weight loss products will prove to fail you once again --
leaving you with nothing but charges to your credit card and set-up to
regain all those pounds. So why are people constantly and willingly
paying their hard earned money for these weight loss products?
"Stop Throwing Your Hopes Into Every Weight Loss Product That Comes By"
We
want you to stop being their guinea pigs and understand and realize
just how many of these diet pills and other weight loss companies are
cashing in at your expense. To help you avoid getting "trapped or
suckered" into believing or choosing a weight loss product or service
that does nothing but contribute and add to the problems.
Stop
Getting Taken! The following factors are exactly what many weight loss
products and services use and exploit in order to get you to buy into
their utterly false claims...
Factor 1 -- HOPE
Hope is a good thing, you need hope. But the problem is that many times you have such high hopes that you put those hopes into anything, regardless if its legit or not. By putting your hopes of weight loss into products and services that are not providing the necessary means you need, your ultimately setting yourself up for failure and your hopes will get crushed. Have hope, just make sure you put your hope into the right service and don't let your strong sense of hope blind you into not seeing the red-flags and other lies.
Hope is a good thing, you need hope. But the problem is that many times you have such high hopes that you put those hopes into anything, regardless if its legit or not. By putting your hopes of weight loss into products and services that are not providing the necessary means you need, your ultimately setting yourself up for failure and your hopes will get crushed. Have hope, just make sure you put your hope into the right service and don't let your strong sense of hope blind you into not seeing the red-flags and other lies.
Bottom Line -- Don't let your strong sense of hope make you believe things that are not true!
Factor 2 -- Emotion
Lets face it, your weight and appearance can be a touchy, emotional subject. And it should be, its your life! But how many times have you seen a weight loss infomercial where someone breaks down into tears while talking about how miserable they were when overweight and how deeply happy and relieved they are now ... and how they owe it all to that particular weight loss product or "revolutionary system." The product is doing this intentionally!
Lets face it, your weight and appearance can be a touchy, emotional subject. And it should be, its your life! But how many times have you seen a weight loss infomercial where someone breaks down into tears while talking about how miserable they were when overweight and how deeply happy and relieved they are now ... and how they owe it all to that particular weight loss product or "revolutionary system." The product is doing this intentionally!
Weight loss products know
you're emotional about how you look ... they also know that when your
emotional, it causes you to act on impulse. They have a better chance
to "hook- you" when you're emotional and "touched." Products try to
stir up your emotion in an effort to get you to act impulsively and buy
into their claims. You should be emotional about your health and the
way you look, but don't let them use your emotion against you. Don't
let your emotion blind you into not seeing the red-flags and real reason
that they're really there -- to get the "2 easy payments of $39.99" out
of you!
Factor 3 -- Marketing Savvy & Media
Just because you're constantly seeing weight loss ads and commercials for diet pills and the new "xxx diet" does not mean it works and is credible. Just because you see a celebrity hosting the weight loss infomercial or program (who has been generously paid off ... do you really think a movie star is going to do an infomercial for free?) does not mean it's effective. What it does mean is that they have thousands, if not millions of dollars to pay for advertising and marketing so they can get their product in front of you, be it radio, television, internet etc. so they can constantly "pitch you."
Just because you're constantly seeing weight loss ads and commercials for diet pills and the new "xxx diet" does not mean it works and is credible. Just because you see a celebrity hosting the weight loss infomercial or program (who has been generously paid off ... do you really think a movie star is going to do an infomercial for free?) does not mean it's effective. What it does mean is that they have thousands, if not millions of dollars to pay for advertising and marketing so they can get their product in front of you, be it radio, television, internet etc. so they can constantly "pitch you."
How
affective is marketing? Recently, a diet pill company was making the
bogus claim "take our weight loss pill and you can eat what you want
and burn fat as you sleep" and made $152 million in profit over 3 short
years by doing radio commercials at over 600 stations across the
country! That is until the Government stepped in and cracked down! And
all the restaurants that are adding the "new xxx diet approved" menus,
all they're doing is trying to make money too! Restaurants know that
people are willingly paying, so why wouldn't they add low carb diet
dishes (even though the number of calories in these dishes are
alarmingly high and will cause you to pack on pounds!)
Realize,
that just because you see a weight loss product time and time again on
the television or radio does not mean it will be effective in losing
permanent weight. All these weight loss companies are trying to do is
get their product in front of you over and over so it will be there when
you're ready to buy. Many people make the mistake of assuming a product
is credible simply because it's constantly on television.
Factor 4 - Repetition
Diet pills and other weight loss products figure they more they can get in front of you, the more likely you're going to buy it when that time comes. Lets face it, if you were interested in building a deck, when that time comes don't you think your going to choose the "smith deck company" that you saw time and time again on TV. Most people will simply use the one that's most convenient and right there. Many times people just pick the first product or service that comes to their head and have high hopes that everything will just work out. Unfortunately, many times it's no different with weight loss products.
Diet pills and other weight loss products figure they more they can get in front of you, the more likely you're going to buy it when that time comes. Lets face it, if you were interested in building a deck, when that time comes don't you think your going to choose the "smith deck company" that you saw time and time again on TV. Most people will simply use the one that's most convenient and right there. Many times people just pick the first product or service that comes to their head and have high hopes that everything will just work out. Unfortunately, many times it's no different with weight loss products.
This is
exactly why you see the same infomercial every day, every hour of the
day for like 1 month straight ... and then all of a sudden it's gone.
They get in, make their money on desperate people looking to lose
weight, and then they get out! And if you see it again in like 3-4
months down the road, this means they made a lot of money on it
previously and are back to make more. They wouldn't be there if they
weren't making money - period!
The product is trying to pound it
into you head and keep coming at you because they know, the more you see
it, the more likely you will be to buy it. Don't get suckered! Just
because they are always there, does not mean it will help you.
Factor 5 - Pressure
This is a big one. The bottom line -- when people are pressured they act impulsively. Often times you put way to much pressure on yourself. In today's society so much emphasis is placed on health and appearance. People feel pressured to look a certain way and this is certainly the case with being overweight as people will do anything to lose weight. Weight loss products go out of their way to put additional pressure on you, knowing that it will cause you to act and buy. Many of the weight loss infomercials are very good at the art of getting you to believe that ... "finally this is it, the only product that's going to change your life!" The truth is that all they're doing is adding additional pressure.
This is a big one. The bottom line -- when people are pressured they act impulsively. Often times you put way to much pressure on yourself. In today's society so much emphasis is placed on health and appearance. People feel pressured to look a certain way and this is certainly the case with being overweight as people will do anything to lose weight. Weight loss products go out of their way to put additional pressure on you, knowing that it will cause you to act and buy. Many of the weight loss infomercials are very good at the art of getting you to believe that ... "finally this is it, the only product that's going to change your life!" The truth is that all they're doing is adding additional pressure.
Bottom Line -- Don't let the pressure you
feel to lose weight allow you to buy into and believe false claims. A
sense of urgency to lose weight is good, but don't feel so pressured
that it causes you to act impulsively and spend your hard - earned money
on the first thing you come across that sounds good. When you feel
pressured, it will allow you to start believing and putting your hopes
into things that are not true because you feel like "I need to do
something about my weight and I need to do it now!" Weight loss
products know this and that is what they are wanting you to do. Don't
allow it and don't allow yourself to be one of their guinea pigs! It
will just cost you in the end!
General Rules To Keep In Mind When
Dealing With Weight Loss Products
Dealing With Weight Loss Products
Be Realistic -- If there was
a way to "lose 30 pounds in 30 days and keep it off" or "eat what you
want and still lose weight" don't you think that we would all look like
supermodels?
Use Common Sense -- If there were magic diet pills or
easy way to lose weight and keep it off, don't you think the top movie
stars and celebrities who make millions and millions of dollars would
have it.
Allow Yourself To Believe Both Sides -- If you're going
to make the mistake of believing the lies and fabrications many weight
loss products are telling you, at least allow yourself to believe that
they may indeed be "lying and deceiving you" as well. It's only fair
that you allow yourself to look at both sides as this will help you to
form a better judgment.
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